Red Dead Redemption an 'Ambitious' Game with Ad Budget to Match

Red Dead Redemption will be Rockstar’s “most ambitious game to date,” says a studio executive, which explains why it’s carpet-bombing TV H25 and certain film audiences with a sizable pre-launch ad campaign. Speaking to MCV, Rockstar GM Neil Stephen said Redemption will get the company’s first ever cinema advertising campaign.”We think the cinematic nature of the game makes it a perfect fit for cinema,” Stephen said; the game will be advertising to audiences of Robin Hood, Iron Man 2 and Prince of Persia.(new Image()).src = 'https://capi.connatix.com/tr/si?token=995c4c7d-194f-4077-b0a0-7ad466eb737c&cid=872d12ce-453b-4870-845f-955919887e1b'; cnx.cmd.push(function() { cnx({ playerId: "995c4c7d-194f-4077-b0a0-7ad466eb737c" }).render("79703296e5134c75a2db6e1b64762017"); }); “We are spending a larger proportion of our TV budget pre-launch than we ever h25 com สล็อต​ have before to ensure Red Dead Redemption is established as a massive triple-A title,” Stephen said. Rockstar added that its cinema campaign will incorporate some kind of Bluetooth-enabled content download via posters in the cinema foyer. Elsewhere “In terms of sales projections, we are aiming high and as such are focusing more attention on h25 com เข้าสู่ระบบ​ retail channels than ever before,” Stephen said. Red Dead Redemption Hits the Big Screen [MCV]